David Gengler

About

With 10+ years of experience across DTC and B2B brands, I specialize in performance-driven digital marketing. My background spans paid media, email/SMS, affiliate marketing, SEO, and advanced analytics frameworks—resulting in reduced acquisition costs and consistent revenue growth. I thrive at the intersection of data, strategy, and collaboration.

Whether scaling eCommerce growth or building full-funnel campaigns, I bring deep curiosity, cross-functional alignment, and a bias toward action.

Connect with me on LinkedIn

Skills

Maximized ROI across paid search, social, email, and affiliate channels—reducing CAC by 25% and driving sustained revenue growth.

Built strong collaboration between marketing, product, data, and finance teams to ensure scalable and consistent execution.

Orchestrated acquisition strategies across Google, Meta, and partner channels—delivering measurable audience growth and increased conversion rates.

Boosted retention through high-impact lifecycle marketing, achieving 30% YoY email growth and 60% YoY SMS growth.

Developed end-to-end analytics systems to inform performance insights, attribution, and strategic planning across campaigns.

Created and implemented full-funnel marketing strategies tailored to brand stage, market conditions, and business goals.

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Recent Posts

marketing-personalization

Marketing Personalization at Scale: How to Drive Engagement Without Sacrificing Efficiency

Introduction: The Power of Personalization at Scale In today’s competitive landscape, personalization is no longer a luxury—it’s a necessity. If […]

2025 Must-Know Marketing Trends

Happy New Year! If you think 2025’s marketing trends are all about chatbots and AI-generated content, think again. While those […]

getting-started-in-marketing

How to Get Started in Marketing

Marketing is an ever-evolving field that thrives on creativity, strategy, and adaptability. Whether you’re intrigued by the art of persuasion, […]